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Have you ever thought about the perishability of most services offered.
Had someone I know working as the marketing manager  for one of the big franchised food outlets , he thinks very highly of himself  for working in a multinational . The way I see it , this is stupid work . He is just there doing  nothing that is original , he is just a tiny little gear in a big company who is just executing what master minds have told him to do . I see  his job as crap .

Everyone has his way of seeing things , some feel proud to work for a multinational ,others are entrpreneur who look at things differently .  
 How do you see yourself is what matters most . Do you feel proud of what you do ? Will your service persih just like most o the services in this universe or it is there for ever online unlike a meal you eat or an outing you enjoy that lasts only for few minutes , 

What you are doing is a lot more than atari . It all depends on the way you see it . Do you belive you have a mission towards the youth? do you believe you are doing this for a cause or only for money . Are you doing this because this is what the investors want or because you think it will contribute to bringing more wisdom amongst the youth . 

Think about it , if you feel proud because you are wasting your life for a cause then contine doing so but if it turns out simply business  that is offering perishable content then stop and think ....